
































Printed edition
JOYS
FASHION BOOK VOL.6
mercedes benz fashion week Russia
Moscow from the passenger’s seat of a Mercedes Benz, a conversation with MBFW Russia founder Alexander Shumsky about his personal point of view on Moscow’s fashion scene, backstage and runway visuals
by Gili Biegun
Language editor Brandi Clark
This article is part of JOYS Fashion Book vol.6 Spring/Summer printed edition. For the full story order the printed version here.

ABODIpest
and interview with Dora Abodi and a 35mm analogue visual story from the backstage of Budapest Central European Fashion Week

Mercedes Benz Fashion Week Moscow
An interview with Alexander Shumsky, founder of MBFW Russia and a visual story from the streets, runways and backstage of Moscow

Mr.Mrsa
An interview with Noizz Award winner, Bogdan Mrsa, who talks about his innovative ideas and repurposing fabrics.

Belgrade Fashion Week
The sustainable one- how BFW encourage true sustainability

cover story: The Natural State of Being
A visual story about natural fabrics in a recently renovated artificially made environment and the impact humans have of an early blossom.

Paris Haute Couture
a 35mm visual story from the backstage of Paris Haute Couture SS20

35mm between Paris and Milan
A backstage visual story reveals the Spring Summer 2020 ready-to-wear collections of Uma Wang, Thom Browne, MahsaMa, Ann Demeulemeester, MSGM, Guy Laroche and Calcaterra.

dinner and a show
a conversation with chef and cooking master Gloria Ruhm Mottini about tradition and innovation in the Etruscan cuisine.

Expats
an interview with Stephan Rabimov about his collective and their fashion show during Mercedes Benz Fashion Week Russia.

‘‘Some call it the labour of love, we call it LJFW’’
Ljubljana Fashion Week-
An interview with LJFW founder and executive producer Melinda Rebrek about the truth behind a Fashion Week production
An interview with LJFW founder and executive producer Melinda Rebrek about the truth behind a Fashion Week production

ABODIpest
and interview with Dora Abodi and a 35mm analogue visual story from the backstage of Budapest Central European Fashion Week

Mercedes Benz Fashion Week Moscow
An interview with Alexander Shumsky, founder of MBFW Russia and a visual story from the streets, runways and backstage of Moscow

Mr.Mrsa
An interview with Noizz Award winner, Bogdan Mrsa, who talks about his innovative ideas and repurposing fabrics.

Belgrade Fashion Week
The sustainable one- how BFW encourage true sustainability

cover story: The Natural State of Being
A visual story about natural fabrics in a recently renovated artificially made environment and the impact humans have of an early blossom.

Paris Haute Couture
a 35mm visual story from the backstage of Paris Haute Couture SS20

35mm between Paris and Milan
A backstage visual story reveals the Spring Summer 2020 ready-to-wear collections of Uma Wang, Thom Browne, MahsaMa, Ann Demeulemeester, MSGM, Guy Laroche and Calcaterra.

dinner and a show
a conversation with chef and cooking master Gloria Ruhm Mottini about tradition and innovation in the Etruscan cuisine.

Expats
an interview with Stephan Rabimov about his collective and their fashion show during Mercedes Benz Fashion Week Russia.

‘‘Some call it the labour of love, we call it LJFW’’
Ljubljana Fashion Week-
An interview with LJFW founder and executive producer Melinda Rebrek about the truth behind a Fashion Week production
An interview with LJFW founder and executive producer Melinda Rebrek about the truth behind a Fashion Week production

ABODIpest
and interview with Dora Abodi and a 35mm analogue visual story from the backstage of Budapest Central European Fashion Week

Mercedes Benz Fashion Week Moscow
An interview with Alexander Shumsky, founder of MBFW Russia and a visual story from the streets, runways and backstage of Moscow

Mr.Mrsa
An interview with Noizz Award winner, Bogdan Mrsa, who talks about his innovative ideas and repurposing fabrics.

Belgrade Fashion Week
The sustainable one- how BFW encourage true sustainability

cover story: The Natural State of Being
A visual story about natural fabrics in a recently renovated artificially made environment and the impact humans have of an early blossom.

Paris Haute Couture
a 35mm visual story from the backstage of Paris Haute Couture SS20

35mm between Paris and Milan
A backstage visual story reveals the Spring Summer 2020 ready-to-wear collections of Uma Wang, Thom Browne, MahsaMa, Ann Demeulemeester, MSGM, Guy Laroche and Calcaterra.

dinner and a show
a conversation with chef and cooking master Gloria Ruhm Mottini about tradition and innovation in the Etruscan cuisine.