Fashion , Paris Fashion Week SS20

CALCATERRA

Paris Fashion Week Spring Summer 2020

A 35mm analogue visual story by Gili Biegun

SEE, HEAR, TOUCH: the SENSATION collection 

Spring/Summer 2020 

 

''Look with the soul, listen with the heart, and touch with only the warmth of the body. 

The CALCATERRA spring/summer collection goes beyond form and reality as we see it. A profound study of the human soul and its emotions, it unexpectedly passes through fabrics, textures and volumes  that seemingly evolve through visual contexts without limits or horizons. 

Impalpable and personal, the vision of form is suddenly freed from its very nature. The content becomes rarefied to make room for the sensations and emotions of the wearer. The clothes interact with the 

landscape, as in the works of Richard Long: through a primitive language composed of signs and symbols. 

White, black, shades of khaki and intense red, which only the warmth of the soul can create, give way to new shapes to achieve the essential essence. 

Linearity makes room for new shapes but still remains, accompanying them with unmistakable expressive simplicity through maxi and mini volumes emphasizing new silhouettes. 

The feminine side of this ethereal, androgynous woman is intimate and personal, metaphysical and elusive. 

The distinctive texture of exclusive fabrics amplifies the senses, organizing them by color, feel and visual musicality. 

Pure, contemporary and dynamic, the CALCATERRA collection is more and more an expression of a path with real emotion at its core.''

~Calcaterra

JOYS production 

A film by Maggie Zhu

creative direction assistant Gili Biegun

location Milan Fashion Week

Fashion editors running in heels during fashion week spring summer 2020 month.

A unique point of view on and off the runway~ 

The editor's choice

JOYS is an independent, carefully curated collection of visual stories about fashion, beauty, lifestyle and art. Printed biannually and edited by Gili Biegun,  JOYS features only 100% original content from a unique point of view.

From Florence, Italy to the world

All rights reserved JOYS 2012-2020

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